COACH | is a New York-based global leader in premium luxury lifestyle accessories, with a distinctive image and long-established reputation for quality. A Coach watch stands for relevance, innovation and authenticity and each individual design remains true to this core identity. Always having had the aim of providing a new, affordable and accessible form of luxury, Coach is today building on core values with the mission of defining modern global luxury standards. Each Coach watch collection has its own unique personality while retaining the simplistic elegance of the brand. Beginning life as a leather handbag business, Coach has regularly added new lines and products over a lifespan of more than half a century. Coach watches feature the characteristic blend of vintage American style with an edgier New York finish that the brand has become renowned, Coach was founded in 1941 as a family-run workshop. In a Manhattan loft, six artisans handcrafted a collection of leather goods using skills handed down from generation to generation. Discerning consumers soon began to seek out the quality and unique nature of Coach craftsmanship. Now greatly expanded, Coach continues to maintain the highest standards for materials and workmanship. Coach exceptional work force remains committed to carefully upholding the principles of quality and integrity that define the company. We attribute the prominence of the Coach brand to the unique combination of our original American attitude and design, our heritage of fine leather goods and custom fabrics, our superior product quality and durability and our commitment to customer service. Coach's exceptional workforce remains committed to carefully upholding the principles of quality and integrity that define the company.